What emotions are triggered when you see the above logo – belonging to DesignContest? I’ll take a close guess: the...

Let's set things straight: a strong brand wins you customers and promotes your growth. And to have a strong brand,...

You need plenty of things to launch a brand. For instance, you need a solid product or service, a business...

Can you name any major firm without a logo? Bet you can’t! And this is because big and successful businesses...

A successful logo will trigger emotional responses and behavioral changes among your followers or fans. It will tell your story...