All In The Perspective.

It is interesting how to one person, something can look so great and yet, to another the very same things can be terrible. I guess it is a little like that proverb, “The grass is always greener on the other side”. Things are always different depending on who you are and where you are standing. Take for example the 7 year […]

Effective Website Logo Creation 101.

Many business owners erroneously perceive the logo simply as a short description image for their company. However, I would like to point out that what makes a logo fulfill all its functions resides in its meaning and symbolism. Because they represent the heart of a business’s identity, a company’s logo can be best compared to […]