Design Service Reviews
My Honest Review Of Email Crew [Updated for 2024]
Table of Contents
Email Crew Overview
Originally founded in October 2022, Email Crew is an email marketing agency geared toward small and medium-sized Shopify stores. By partnering with Shopify and Klaviyo, Email Crew helps direct-to-consumer brands to improve their email marketing stratagies and increase their revenue.
The agency helps businesses create custom email marketing strategies using a variety of templates and expertise. However, this company is still fairly new, and there are limited team members and information available. So, is Email Crew worth it? Let’s take a look.
What is Email Crew?
Email Crew is an email marketing business for small and medium-sized Shopify stores. It first started in October 2022. It is a Shopify and Klaviyo partner that creates custom email marketing plans using a variety of templates and other tools.
Email Crew has options for different needs and budgets and claims to help e-commerce brands make an extra $10,000 – $150,000+ in recurring monthly revenue within 60 days without additional ad spend. They mostly work with direct-to-consumer brands.
How does Email Crew work?
How it works
Email Crew helps brands overcome common marketing challenges such as decreasing revenue, average order value (AOV), and campaign open rates. The brand also helps companies tackle common issues like ineffective welcome flows, high cart abandonment rates, and underperforming campaigns. Their services include strategy, design, copywriting, list management, and performance tracking. Clients can follow a simple process to get started:
- Book a call. Clients can start by booking a 30-minute call with founder Peter Komorowski. They can find the booking calendar on the main emailcrew.co page when they scroll to the bottom. You can then select a date and time that works best for you directly on the calendar
- Discuss the overall goal. Show up to the meeting time appointment and discuss what the business is looking for and how it can be accommodated.
- Set a budget. Discuss the amount of money you want to spend or are able to spend on the service.
- Find a plan that works for you. Discuss what plan fits the needs of your business the business and choose an option that is within your budget. Plans are set as month-to-month contracts and can be canceled without a long-term commitment.
How much is Email Crew?
Email Crew does not have a set transparent pricing model. The “Plans” tab on the website does not display pricing information or redirect to another active page.
To determine what Email Crew’s service will cost, clients have to schedule a discovery call with Peter Komorowski. He will then speak with the company and determine what to charge for an “affordable” solution for them. The price may vary on a case-by-case basis.
It is for All
How long does Email Crew Take?
Email Crew’s services should start working almost right away. According to their claims, clients can expect to see results, such as earning between $10,000 and $150,000+ in additional revenue, within 60 days or less. Several of the case studies on their website claim that clients see big changes within the first one to three months. This includes revenue generated through open rates, click rates, and more.
Once a plan is started, Email Crew begins targeting the intended audience and creates engaging emails from a variety of templates to increase retention and click-through rates. They also claim to expand email lists, boost revenue, reduce unsubscribers, and find ways to stand out from the competition.
Tips to Successfully Hire on Email Crew
Follow these tips to successfully use Email Crew.
- Prepare your goals in advance. Before booking a call with Email Crew, outline your key business goals and specific areas you want to improve, like increasing open rates, reducing cart abandonment, or expanding your email list. This preparation will help you make the most of your initial consultation and make sure Email Crew understands the full scope of your exact needs.
- Set a realistic budget. Since Email Crew’s pricing is determined on a case-by-case basis, be clear on what you can invest in email marketing. During your discovery call, openly discuss your budget and any constraints so Email Crew can recommend a plan that aligns with both your needs and financial capacity.
- Communicate your brand identity and tone. Email Crew specializes in personalized campaigns. Share your brand’s style, tone, and audience preferences to ensure they can accurately capture your brand’s voice. This will help them create emails that resonate with your audience and boost engagement.
- Track and review performance metrics. Email Crew provides performance tracking as part of their services. Keep an eye on key metrics like open rates, click-through rates, and conversion rates. Regularly reviewing these metrics will help you understand your campaign’s impact and identify areas to optimize for even better results over time.
Email Crew Review
My “Expert” Opinion
Email Crew can be very beneficial to companies that are small or are just starting out by helping them start successful email campaigns. They use plenty of engaging templates and have great feedback from their clients. The issue is that Email Crew does not have one transparent pricing model, and a call has to be scheduled before many details are given. Whether or not this company will work for you depends on what your business is looking for.
Pros: Here’s what I like about Email Crew
● Email Crew is a partner of Shopify and Klaviyo. This means that they have a lot of knowledge about the platforms that e-commerce businesses often use. This helps them create smooth integrations and run campaigns that could be really successful.
● Case studies back their claims. The information on their website is limited, but there are several studies showing what they do for businesses and the impact it has had. This helps build more trust and get a better idea of the potential outcomes you might experience.
● You can meet with the owner before starting the service. Since you have to schedule a meeting to get started, this gives you the opportunity to get a better understanding of the system, have your questions answered, and make sure the company understands the full scope of what you are looking for.
● You can build a strong personal relationship with the team. The company has limited employees, and communication is encouraged, especially when you are first getting started. This makes it easier to communicate your company's needs or make adjustments to your plan.
Cons: Here are the only things I don’t like about Email Crew
● There is a lack of transparent pricing. No clear pricing is listed on their website despite there being a “plans” tab on the webpage. This could make it difficult for potential clients to assess the affordability of the services before booking a call. Additionally, some customers may view nontransparent pricing practices as unfair as they don’t know what they are being charged compared to everyone else.
● You have to schedule a discovery call to get most of the details. Key service information, including specific plan details and pricing, is only accessible after scheduling a discovery call. This adds extra steps for clients who might prefer straightforward access to these details, especially if they are trying to compare services before making a final decision.
● Some may be concerned about having such a small team. Email Crew is led by a single founder, Peter Komorowski, and limited team members. This may raise concerns for clients needing larger-scale support, faster response times, or dedicated account management typically offered by bigger agencies. This also limits their ability to switch to a different creative if they are not satisfied with the work.
● There could potentially be a long setup time. While results are promised within 60 days, the onboarding process requires a discovery call, goal discussion, and budget alignment. For businesses needing immediate solutions, this could feel like a lengthy set-up phase.
Alternatives to Email Crew
- InboxArmy: a popular full-service email marketing agency. They have worked with over 5,000 businesses and have 120+ email marketers on their team. They have experts to support email campaigns in both the development and execution phases of the process. The minimum cost for monthly managed services is $1,500 per month, but this price varies after a consultation discussing specific needs and budgets.
- Smartsites: a digital marketing agency that specializes in various online marketing services, including email and SMS marketing. They create automated email campaigns that are customized for each stage of the customer journey, using data to target certain audiences and send personalized messages. They focus on lifecycle marketing to boost revenue through smart automation, nurture leads, recover abandoned carts, and build brand loyalty.
- Flocksy: a creative marketplace where you can work with multiple creatives who specialize in all parts of your email marketing campaign. They have dedicated team members who can do the copy, help create successful plans, graphic designers to make engaging graphics, and more. The pricing structure is transparent and some plans include virtual assistant work that can be used to help with scheduling the completed projects and more. There are several different plans with transparent pricing to choose from.
Fequently Asked Questions
Is Email Crew legit?
Yes, Email Crew is a legitimate email marketing agency that partners with Shopify and Klaviyo. They focus on email campaigns for DTC e-commerce brands. However, they are a younger company that still has limited information and employees available.
Is Email Crew worth it?
Whether Email Crew is worth it depends on your business’s needs, budget, and goals for email marketing. If you are a small to medium-sized direct-to-consumer brand seeking a personalized and practical way to handle email marketing, it may be a good option to consider. To understand all that the company can do for you and how it ties in with your budget, you will have to schedule a discovery call for more information.
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