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Design Service Reviews
My Honest Review of Hatchwise [Updated for 2023]
Table of Contents
Hatchwise Overview
Crowdsourcing a design project, particularly a company logo, would have seemed completely unthinkable a decade ago. But now, design contests are an everyday occurrence, and they can be extremely successful for businesses looking for a quick turnaround of a straightforward project.
When you’re a small business just getting started or an established company looking to rebrand, there’s a lot to keep in mind when you’re looking for a design contest provider, including pricing, quality, the design process, the freelance designers, and more.
Let’s start with some introductions to ensure you’re in good hands. If this is your first time working with a crowdsourced design company, this guide to Hatchwise services will help you make the most of the platform.
About Hatchwise
Hatchwise is a crowdsourced creative agency that offers custom logo, web, and graphic design services, as well as product, slogan, and company naming. It does it all through an innovative contest format. They’ve created more than one million designs since 2008, and their talented community of tens of thousands of creatives grows every day. They work hard to offer the best quality designs or names for every project they take.
Creating Something New
When it originally started, Hatchwise was eLogoDesigin and catered exclusively to logo design contests. Since its creation in 2008, Hatchwise has seen that opening up their contest to all graphic design and even web design needs is the best way to serve their growing community.
George Ryan, the Hatchwise CEO and co-founder, said in an article on Cision, “[…O]ur site provides a platform for freelance designers that wouldn’t have a chance otherwise, and even if a designer doesn’t have their work purchased, they gain experience, get feedback on their work, and build up their portfolio. I believe strongly in what we are doing[.]”
Opening up the design process to such a wide array of creatives allows freelance artists to make a name for themselves and gain more business. Whenever you enjoy working with someone on the site, Hatchwise will get you their contact details so that you can always contact them again.
Since then, Hatchwise has been ranked among the Top 15 Best Online Marketplaces for Graphic Design by Digital Information World and has amassed over 30,000 designers participating on the site. Crowdsourcing, when it comes down to it, is all about the spirit of creativity mixed with the edge of competition. Because you’ll get several designers competing against each other to be chosen for your project, they’ll work hard to dazzle you.
And Hatchwise was born out of a drive and dedication that any entrepreneur can relate to. Humble beginnings are a constant when it comes to startups, but exceeding expectations and launching a platform where businesses and creatives can help each other grow is exclusively Hatchwise.
What You’ll Get with Hatchwise
Crowdsourced Creatives for Every Graphic Design Need
Whenever you submit a design contest with Hatchwise, you’ll get results back from dozens of designers from all over the world. The eclectic mix of talent brings something unique to the table. You won’t just get the standard designs everyone in your area is already emulating. You’ll get creative designs and get to choose the one you like best.
That’s the fundamental perk of crowdsourcing- several sources. When you’re just contacting a design company one on one, you don’t open up your job to everyone. So, your talent pool is smaller. At Hatchwise, the business model is all about keeping it open.
Intelligent Design Briefs
Not only do they make filling out the design brief super simple, but they also make it super fast as well. You can get your design project up and running in five minutes and get offers in hours.
How do they make it so easy? They’ve created targeted questions that round out their brief to ensure you’ll get the best results and there is no confusion about what’s needed. Once submitted, their creatives will know just what you need and when, so they’ll be able to get started immediately.
Rapid Results
With so many creatives active around the globe working on your projects, you’ll start seeing concepts coming in lightning fast. When a global community comes together, things get done in no time flat.
Responsive Designs
Whether for mobile, web, print, or large format, the Hatchwise creatives can provide whatever format you need for your designs. That means you can adjust them to suit whatever you’re doing, including putting up on your site or printing on merchandise.
Dedicated Support
Their friendly support team is ready and waiting to help whenever you have questions or concerns. Hatchwise wants your experience to be great, so if you ever have issues, you can let them know, and they’ll do everything they can to make it right.
Print Ready Files
You’ll receive all the editable files once you’ve chosen a winner, and they’ll all belong to you once you complete the copyright transfer. Their creatives always deliver print-ready files, and grayscale and black-and-white images are typically available upon request.
Hatchwise wants you to be able to use your logo wherever you want, so their creatives will make sure you have everything you need to start showing off that snazzy new logo on anything
you want!
Choose Your Budget
You set the prize amount based on your budget. This option makes their service great for start-ups, sole-proprietors, and smaller businesses that need to grow their brand affordably. Funding shouldn’t keep you back from getting the assets you need to increase brand awareness. Design contests make beautiful graphic designs more accessible to those who don’t have a large amount of capital set aside.
Marketing & Beyond
Resources are available for all your marketing needs. Whether it's new advertising content or a simple marketing brochure, the Hatchwise creative team is ready and available.
Copyright Transfer
You’ll have a full copyright transfer once you award the contest winner.
Way Beyond Logos
Hatchwise doesn’t just run logo contests either. You can also run several other contests through their crowdsource graphic design platforms, including web design, brochures, slogans, taglines, and more. Let’s look at some of the top categories aside from logos.
Business Card Design
You hand them out during business meetings, leave them on coffee shop counters, and you deliver them in person to your potential clients. Your business cards work hard for you, so ensuring they look great and leave a lasting impression is a must. With a Business Card & Stationery Design Contest, you can get tons of ideas to help you create the best cards for your business. You can incorporate your existing logo and include a matching stationery design with your custom business card design.
Shirt Design
Hatchwise can even help design your promotional products, such as t-shirts. The designers will create a fabulous t-shirt design and give you dozens of custom designs, from bold and minimal to funny to intricate and detailed. All you need to do for your original custom shirt design is tell the designers your specs in the brief, and they’ll create a beautiful design around them. And, of course, you’ll get multiple custom design options for every project.
Website Design
A beautifully designed website lands customers and converts. But sometimes, a coder just doesn’t cut it. You need a creative graphic designer who can develop something gorgeous that invites customers in and makes them want to stay. Web design contests at Hatchwise are the perfect way to design your uncoded static design to your precise specifications. The winning artist will deliver your design file in PSD (Photoshop) format when you run a web design contest. You can then take the file to your coder or get a free quote from a partner for the cost of turning it into a working website.
Brochure Design
Another important promotional asset is a brochure. It’s a fantastic way to tell the world about your business and boost exposure. An incredible brochure design can help you build brand awareness and generate business. With the Hatchwise community of thousands of creatives, you can get help creating original, custom brochure mockups. Once you've selected your winner, you can take your final files to the printer and start handing out your brochure!
Custom Graphic Design
With the varied community of graphic designers available on Hatchwise, you can get any type of custom graphic design made for you quickly, creatively, and for a great price. From custom icons to book covers to avatars to product packaging, the designers on Hatchwise can come up with something beautiful. When you start a design contest in the Custom Graphic Design category you provide all the spec and details for whatever you need created and our talented community will take it from there.
Pricing
Hatchwise Pricing
The Hatchwise creative contest packages all come with access to their full community of creatives, no limit on the number of entries that can be submitted, and completely original creative work. The only difference between packages is the prize amount that is included with the package. A higher prize amount on offer means more participation and attracts higher quality creatives to your contest.
To give you a boost and provide even more customization options, Hatchwise also provides
contest upgrades, which include:
- Private Contest: $30
- 48-Hour Rush Contest: $35
- Highlighted Contest: $7
- Featured Contest: $18
- Designer Email Blast: $25
- Blind Contest: $20
In any case, you’ll always receive:
- Custom Designs
- A $49 Listing Fee that’s included in your pricing
- Full Ownership of the winning design
- Industry-standard files included in the sending of your design
- A Money-Back Guarantee that ensures you’re happy with their service
The Money-Back Guarantee
Hatchwise stands behind its community's creative work, and its guarantee is simple. You’ll receive a refund if you do not receive at least the number of entries in your contest that come with the package you purchased. Submit your request within 14 days of your contest submission period ending.
Allow your contest to run the full ten days, or 48 hours for rush projects, prior to requesting a refund.
Reviews from Real Customers
The best way to know what customers think of any business is to ask them. So, take a look at the latest reviews about Hatchwise, and you’ll see for yourself why people keep coming back
time and again.
Hatchwise Design Quality
Hatchwise focuses on graphic design, with additional contest possibilities including web design, brochures, and more. For that reason, their design quality is higher than other crowdsourcing platforms that don’t specialize in design, such as Fiverr or Upwork.
Designers from across the globe will respond to your contest and provide you with their incredible designs. The diversity creates incredible art. It’s well known that two heads are better than one. Well, with Hatchwise, you’ll get dozens, if not hundreds, of heads working for you to create something beautiful. Logos are their specialty but don’t forget they offer amazing graphic design and branding services for all your needs as well, including web design, naming, slogans, and more.
Launching Your Design Campaign
When you’re getting ready to launch a design contest, you can look at previous and active contests for inspiration. These will also give you a good idea of quality from their numerous designers.
Speaking of Hatchwise designers, they have a level process the creatives work within. All the designers are great, but Gold and Silver designers are among the top tier. Gold designers also pay to be a part of the monthly service, and that means they take their job especially seriously when offering top-quality designs. You can even browse the community of designers to see their work and the styles you’ll most likely receive during your design contest.
The community of designers keeps each other striving to be the best and work together to uphold the excellent community standards Hatchwise has set forth, including completely original work, no clipart, and trustworthy practices.
After your design contest is through, Hatchwise also provides you with the contact information of the winning designer. That way, when you want to work with them on future jobs, you can reach out to them specifically. Hatchwise doesn’t believe in keeping people apart. So, if you love a designer, contact them to work on all your design needs.
If you’re having trouble deciding on a crowdsourcing design platform, check out Hatchwise’s gallery. You’ll be able to see the winning designs from some of their most successful contests. When you take a look for yourself, you’re sure to find something that speaks to you. And that’s just how Hatchwise works—pulling together incredible talent from everywhere to help you find the perfect logo or graphic design for your brand.
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