Ever walked past a game shelf and instantly recognized a board game just by its logo? That’s no accident. Some logos are just as legendary as the games themselves, sparking memories, competition, and plenty of family drama. Let’s take a closer look at the design stories behind some of the...

When you think of financial stability or customer trust, bank logos probably aren’t the first thing that pops into your mind, but maybe they should be. We’re surrounded by brands all day long, and in that constant noise, a bank’s logo quietly does a lot of heavy lifting. It’s not...

We see logos everywhere. It’s hard to think of a brand, whether it’s Walmart or McDonald’s, without instantly picturing its logo. They surround us, shaping the visual language of the world we live in. These simple images might seem small or even insignificant at first glance, but they carry a...

We often hear that design is everywhere, but how often do we pause to consider the full meaning of that? Design is easy to spot in branding, from logos to marketing materials. But sometimes, we encounter text, typography, or imagery that doesn’t point to a specific brand at all. Instead,...

Snakes have a way of capturing our imagination like few other creatures. They can be mysterious, elegant, and occasionally terrifying all at once. Whether we look to ancient mythology, modern pop culture, or corporate branding, serpents keep showing up with a powerful presence. Over the centuries, snakes have taken on...

We encounter logos everywhere—on our phones, in our feeds, at the grocery store, and even on our coffee cups. They’re those tiny emblems that, in a split second, tell us what brand we’re dealing with. But have you ever stopped to think about just how much information a good logo...

To live in a very boring marketing world or a visual and image-poor world, all you need is to imitate the visuals of every other brand to be all the same. This is what logos could look like if they were all black and white and written in Arial Black,...

Geometry isn’t just for math majors; it’s for designers and marketers too. In fact, design and visual identity are based solely on geometry and shapes. Whether it’s an obvious circle, such as the Starbucks logo, or a more hidden shape inside a design, it’s clear that the majority of designs...

Color theory explores the complex relationship between colors, examining both their aesthetic harmony and the scientific basis for their use. It encompasses the psychology of color perception, the dynamics of color blending, and the harmonious or contrasting relationships between different hues. In the field of graphic design, a deep comprehension...

Brands in a range of industries include the eagle in their logo and branding. Eagles carry rich symbolism and are associated with positive qualities like honor, loyalty, bravery, intelligence, and leadership. These birds are swift flyers and skillful hunters, so they're popular among brands that want to develop similar connotations....

Although most of us are familiar with the famous logos in the world, not everyone knows about the mysterious hidden meanings behind them  There’s a lot of logos that have hidden meanings behind them that you may not have known before  We share all of the famous logos and what...

New trends come and go every year, and for this year there were a lot of design trends predicted  Did these predictions come true and what were they?  We go over all the graphic design trends that we’ve seen in 2021 and why they were so popular  The beautiful thing...

Logo redesigns can be big tasks and a risky move for brands, but with the right knowledge you can have a successful one We share some of the most successful redesigns in history to help you tackle your redesign and know what to include in it A few of the greatest redesigns...

To better understand logo design, you have to know the history behind it and who influenced it There have been many influential graphic designers in our time that have affected modern graphic design, both those that are recognized and those that are less well known These logo designers include Rob Janoff, Will...

Logos have a huge impact on us and our world. There are some logos that are so iconic that it’s rare to find someone who doesn’t instantly recognize themJust a few of these iconic logos are Nike, Apple, and Google. These brands have created amazing logos to represent their brand...

Creative block is common in logo designers, and sometimes it’s not as easy to get out of it as people assume. You can spark your inspiration in places that you may never have thought of before. We share all the ways that you can find inspiration and creativity, even when it...

Every year we see amazing redesigns from companies that have decided to give their company a refresh in the new year. We’re over halfway through the year and already we’ve been surprised with some of the greatest rebrands yet. There’s no denying that this year the design industry has been...

A new year means fresh starts and new beginnings for everyone, including business industries. The great thing about a new year starting is that it’s everything from the previous year is left behind and graphic design evolves fresh. Each year, like clockwork, graphic design trends reset. After the grueling year...

Fonts are a huge part of any design project and one of the most important decisions you’ll make when choosing how you’ll design something. If you see the graphic design with a bad font, regardless of how good the design itself may be, your whole perception of the design can...

We’re considering the old and new logo designs for a housing organization, an organic ice cream company, and a national museum. Shelter, Coconut Bliss, and the National Gallery of Art all launched their new logos in late spring 2021.We’ll take a look at font, shape, and color to determine which logo...

Video games have been a big part of our society for years, starting decades back and now working their way up to a huge industry.